[Answer] Through research and development (R&D) a cable company has found a way to use its existing network lines to serve customers with a new product offering—home security systems. The company is offering the service with a lower monthly fee than most other security companies. However the sales force didn’t see a lot of interest among its customers who had an existing security system from a competitor until the firm ran a promotion for reduced prices on equipment and free installation. Which of the competitive forces is at play?a. Cost conditionsb. Bargaining power of suppliersc. Customer switching costsd. Complementors

Answer: c. Customer switching costs
Through research and development (R&D) a cable company has found a way to use its existing network lines to serve customers with a new product offering—home security systems. The company is offering the service with a lower monthly fee than most other security companies. However the sales force didn’t see a lot of interest among its customers who had an existing security system from a competitor until the firm ran a promotion for reduced prices on equipment and free installation. Which of the competitive forces is at play?a. Cost conditionsb. Bargaining power of suppliersc. Customer switching costsd. Complementors

Research and Development (R&D) Definition

An Introduction to Research and Development (R&D)

What is the Role of the R and D Department? – Elmelin Ltd

What Is R&D? Research And Development In Business

Tue Mar 30 2021 14:30:00 GMT-0400 (Eastern Daylight Time) · Research and development (R&D) includes activities that companies undertake to innovate and introduce new products and services. It is often the first stage in the development process. The goal is…

Sun Jul 21 2019 14:30:00 GMT-0400 (Eastern Daylight Time) · Why You Should Invest in Research and Development (R &D) Investing in Research and Development (R&D). Research and development consist of the investigative activities that a… R&D Offers Productivity Product Differentiation. Firms gain a competitive advantage by performing in some way that… The …

Wed Aug 19 2009 14:30:00 GMT-0400 (Eastern Daylight Time) · Research and development (R&D) refers to two intertwined processes of research ( to identify new knowledge and ideas) and development ( turning the ideas into tangible products or pr…

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