Answer: b. Threat of New Entrants: BrightView may be able to lessen the impact of this force in a low-barrier industry through economies of scale specifically discounts on bulk purchases of raw material inputs.
The country’s largest landscape company is the result of a merger between two multistate firms Brickman Group and ValleyCrest. Now called BrightView the $2 billion firm was created in 2015. The company is operating in a fragmented industry dominated by small local businesses. Which of the following identifies a relevant competitive force and a way the company might leverage it?a. Bargaining Power of Buyers: BrightView can expect customers to purchase from it because of brand loyalty.b. Threat of New Entrants: BrightView may be able to lessen the impact of this…